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Social Media

Latest marketing and advertising news for Social Media, including insights and opinions.

App data implies Snapchat user growth slowdown as analysts say Instagram's replication is 'bearing...

McCann NY CCO Sean Bryan on Cannes Lions, Fearless Girl & attention capturing - 'Creativity...

Pinterest co-opts visual discovery technology for advertisers

Some better ideas for President Trump than vetting a visa applicant’s social media data

B2B networking events throughout the UK take it underground in ping-pong matches modeled after...

How to create targeted content that your audience will love

BrewDog looks to entice voters with free beer as part of General Election stunt

The Drum Network

“If brands champion their people as their most valuable asset, why do they invest so little...

‘Secret election weapon’ it may be, but is social media’s role in political campaigning friend...

The Drum Network

How Builtvisible boss is moving the conversation on from SEO to organic digital

The Drum Network

Make branded content people actually care about on TV and online

White House social media director tells London mayor Sadiq Khan to ‘wake up’ to terror threat

Nike crowned the most popular high street fashion brand on Instagram

Marketing and selling effectively through LinkedIn requires focus on social

The Telegraph and Vice UK join Snapchat Discover ahead of election

PokerStars doubles down on social video after Cristiano Ronaldo worldwide success

Potbelly creates #FeedYourSmile to celebrate 40th anniversary

Trump approves plan to ask visa applications for social media history

Drummer pours soul out in D&G campaign for New Amsterdam Vodka

Smirnoff marks Pride Month with anti-trolling #ChooseLove initiative

YouTube & Twitter lag Facebook in removal of hate speech

Twitter COO rules out charging all users for premium subscription services

MLS side DC United reveal Facebook Live plans as part of strategy to better understand fans

The Drum Network

Age is just a number for Instagrans and the tech-savvy over 65s

Why Snapchat and BT Sport have just inked a landmark deal for Uefa Champions League

Only 7% of audiences think Facebook and Twitter are doing enough to protect them from fake...

Do micro influencer marketplaces compromise authenticity?

Mike’s Hard Lemonade works to connect with male millennials

Trump controversies dominate May's online conversations

Channel 4 taps Snapchat to tell the story of Ackley Bridge students

Why Labour's social media influencer strategy is working (for Jeremy Corbyn, at least)

Brands savage president Trump over mystifying ‘Covfefe’ tweet

Facebook fuels General Election engagement with manifesto comparison tool

Pivotal Research's Brian Wieser says new accounting techniques are fueling Cannes cut-backs...

AOL CMO Allie Kline on why Oath will be the P&G of media and technology

The Drum Network

Repeat of Pizza Hut boycott can be avoided by playing mastery, say UK agencies

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